{"id":3812,"date":"2025-05-29T08:18:40","date_gmt":"2025-05-29T06:18:40","guid":{"rendered":"https:\/\/attentioncrm.com\/?p=3812"},"modified":"2025-08-04T15:38:10","modified_gmt":"2025-08-04T13:38:10","slug":"customer-360","status":"publish","type":"post","link":"https:\/\/attentioncrm.com\/hu\/customer-360\/","title":{"rendered":"Customer 360"},"content":{"rendered":"<h1 data-start=\"782\" data-end=\"842\">Teljesk\u00f6r\u0171 felhaszn\u00e1l\u00f3i \u00e9lm\u00e9ny a Customer 360 seg\u00edts\u00e9g\u00e9vel<\/h1>\n<p data-start=\"844\" data-end=\"1242\">A digit\u00e1lis transzform\u00e1ci\u00f3 kor\u00e1ban az \u00fcgyf\u00e9l\u00e9lm\u00e9ny sz\u00e1m\u00edt a legnagyobb versenyel\u0151nynek. De mit jelent ez a gyakorlatban? Hogyan lehet minden \u00fcgyf\u00e9lkapcsolatot val\u00f3s id\u0151ben l\u00e1tni, \u00e9rteni \u00e9s szem\u00e9lyre szabni? A v\u00e1lasz: <strong data-start=\"1061\" data-end=\"1088\">Salesforce Customer 360<\/strong> \u2013 a vil\u00e1g els\u0151 val\u00f3s idej\u0171 CRM rendszere, amely teljes k\u00f6r\u0171 \u00fcgyf\u00e9lk\u00e9pet ad, \u00e9s \u00f6sszekapcsolja a marketing, \u00e9rt\u00e9kes\u00edt\u00e9s, \u00fcgyf\u00e9lszolg\u00e1lat \u00e9s IT csapatokat.<\/p>\n<h2 data-start=\"1244\" data-end=\"1268\">Mi az a Customer 360?<\/h2>\n<p data-start=\"1270\" data-end=\"1543\">A <strong data-start=\"1272\" data-end=\"1288\">Customer 360<\/strong> egy olyan platform, amely egyetlen, egys\u00e9ges adatb\u00e1zisba integr\u00e1lja a k\u00fcl\u00f6nb\u00f6z\u0151 Salesforce alkalmaz\u00e1sokat. Ez lehet\u0151v\u00e9 teszi, hogy minden egyes \u00fcgyf\u00e9l-interakci\u00f3 \u2014 a v\u00e1s\u00e1rl\u00e1st\u00f3l az \u00fcgyf\u00e9lszolg\u00e1lati k\u00e9rd\u00e9sig \u2014 <strong data-start=\"1498\" data-end=\"1512\">egy helyen<\/strong>, val\u00f3s id\u0151ben el\u00e9rhet\u0151 legyen.<\/p>\n<p data-start=\"1545\" data-end=\"1714\">Ezt el\u0151sz\u00f6r a <strong data-start=\"1559\" data-end=\"1578\">Dreamforce 2018<\/strong> konferenci\u00e1n mutatt\u00e1k be, majd az \u00e9vek sor\u00e1n tov\u00e1bb b\u0151v\u00edtett\u00e9k, p\u00e9ld\u00e1ul <strong data-start=\"1651\" data-end=\"1663\">MuleSoft<\/strong> adatintegr\u00e1ci\u00f3val \u00e9s mesters\u00e9ges intelligenci\u00e1val.<\/p>\n<p data-start=\"1716\" data-end=\"1821\"><a class=\"cursor-pointer\" target=\"_new\" rel=\"noopener\" data-start=\"1719\" data-end=\"1821\">Forr\u00e1s: Salesforce Newsroom \u2013 Dreamforce Highlights<\/a><\/p>\n<h2 data-start=\"1823\" data-end=\"1868\">A Customer 360 el\u0151nyei \u2013 nem csak buzzword<\/h2>\n<h3 data-start=\"1870\" data-end=\"1905\">1. Teljes \u00fcgyf\u00e9lk\u00e9p, egy helyen<\/h3>\n<p data-start=\"1906\" data-end=\"2079\">Minden adat \u2014 b\u00f6ng\u00e9sz\u00e9si el\u0151zm\u00e9nyek, kamp\u00e1nyreakci\u00f3k, v\u00e1s\u00e1rl\u00e1si el\u0151zm\u00e9nyek, \u00fcgyf\u00e9lszolg\u00e1lati interakci\u00f3k \u2014 <strong data-start=\"2013\" data-end=\"2044\">\u00f6ssze\u00e9r egy k\u00f6z\u00f6s profilban<\/strong>, amit minden \u00e9rintett csapat el\u00e9r.<\/p>\n<h3 data-start=\"2081\" data-end=\"2113\">2. Val\u00f3s idej\u0171 egy\u00fcttm\u0171k\u00f6d\u00e9s<\/h3>\n<p data-start=\"2114\" data-end=\"2293\">A platform lehet\u0151v\u00e9 teszi, hogy az \u00e9rt\u00e9kes\u00edt\u0151k, marketingesek \u00e9s \u00fcgyf\u00e9lszolg\u00e1latos koll\u00e9g\u00e1k <strong data-start=\"2206\" data-end=\"2222\">val\u00f3s id\u0151ben<\/strong> ossz\u00e1k meg egym\u00e1ssal az inform\u00e1ci\u00f3kat, n\u00f6velve ezzel az \u00fcgyf\u00e9l\u00e9lm\u00e9nyt.<\/p>\n<h3 data-start=\"2295\" data-end=\"2344\">3. Automatiz\u00e1ci\u00f3 \u00e9s mesters\u00e9ges intelligencia<\/h3>\n<p data-start=\"2345\" data-end=\"2537\">Az <strong data-start=\"2348\" data-end=\"2363\">Einstein AI<\/strong> seg\u00edts\u00e9g\u00e9vel a rendszer <strong data-start=\"2388\" data-end=\"2409\">dinamikusan tanul<\/strong> \u00e9s testreszabja az \u00fczenetk\u00fcld\u00e9st \u2014 p\u00e9ld\u00e1ul minden \u00fcgyf\u00e9l akkor kapja az e-mailt, amikor a legnagyobb az es\u00e9lye, hogy megnyitja.<\/p>\n<h3 data-start=\"2539\" data-end=\"2579\">4. C\u00e9lzott marketing, nulla pazarl\u00e1s<\/h3>\n<p data-start=\"2580\" data-end=\"2685\">Val\u00f3s idej\u0171 adatvez\u00e9relt kamp\u00e1nyoptimaliz\u00e1l\u00e1s r\u00e9v\u00e9n a <strong data-start=\"2634\" data-end=\"2684\">felesleges hirdet\u00e9si k\u00f6lt\u00e9sek minimaliz\u00e1lhat\u00f3k<\/strong>.<\/p>\n<h2 data-start=\"2687\" data-end=\"2714\">Miben m\u00e1s, mint egy ERP?<\/h2>\n<p data-start=\"2716\" data-end=\"2985\">Az <strong data-start=\"2719\" data-end=\"2757\">ERP (Enterprise Resource Planning)<\/strong> rendszerek a v\u00e1llalati bels\u0151 folyamatokat \u2014 p\u00e9ld\u00e1ul k\u00e9szletgazd\u00e1lkod\u00e1st, p\u00e9nz\u00fcgyeket \u00e9s HR-t \u2014 automatiz\u00e1lj\u00e1k. Ezzel szemben a <strong data-start=\"2885\" data-end=\"2903\">CRM rendszerek<\/strong>, \u00edgy a Customer 360 is, az <strong data-start=\"2931\" data-end=\"2984\">\u00fcgyf\u00e9lkapcsolatokra \u00e9s \u00fcgyf\u00e9l\u00e9lm\u00e9nyre f\u00f3kusz\u00e1lnak<\/strong>.<\/p>\n<p data-start=\"2987\" data-end=\"3123\">Ez a k\u00fcl\u00f6nbs\u00e9g teszi lehet\u0151v\u00e9, hogy a CRM rendszerek az \u00fczlet <strong data-start=\"3049\" data-end=\"3082\">n\u00f6veked\u00e9si motorj\u00e1v\u00e1 v\u00e1ljanak<\/strong>, m\u00edg az ERP a stabil m\u0171k\u00f6d\u00e9st szolg\u00e1lja.<\/p>\n<h2 data-start=\"3125\" data-end=\"3148\">Val\u00f3s ipar\u00e1gi p\u00e9ld\u00e1k<\/h2>\n<h2 data-start=\"90\" data-end=\"165\">Retail &amp; fogyaszt\u00f3i cikkek \u2013 Customer\u202f360 a Salesforce platformon<\/h2>\n<p data-start=\"166\" data-end=\"243\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">A Salesforce Customer\u202f360 platform r\u00e9v\u00e9n a retail m\u00e1rk\u00e1k \u2014 p\u00e9ld\u00e1ul szem\u00e9lyes \u00fcgyf\u00e9l\u00e9lm\u00e9nyt k\u00edn\u00e1l\u00f3 \u00fczletek \u00e9s web\u00e1ruh\u00e1zak \u2014 k\u00e9pesek <strong data-start=\"131\" data-end=\"189\"><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.salesforce.com\/news\/stories\/qa-inside-salesforce-customer-360\/?utm_source=chatgpt.com\">marketing, \u00e9rt\u00e9kes\u00edt\u00e9s, online bolt \u00e9s \u00fcgyf\u00e9lszolg\u00e1la<\/a><\/span>t<\/strong> adatait egyes\u00edteni. Ez lehet\u0151v\u00e9 teszi, hogy minden v\u00e1s\u00e1rl\u00f3i interakci\u00f3 egy helyen legyen kezelhet\u0151, val\u00f3s id\u0151ben, \u00edgy kialakul a koh\u00e9z\u00edv v\u00e1s\u00e1rl\u00f3i \u00e9lm\u00e9ny.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2 data-start=\"250\" data-end=\"332\">Aut\u00f3ipar \u2013 Astara \u00e9s Toyota Financial Services a Customer\u202f360 Platformmal<\/h2>\n<p data-start=\"333\" data-end=\"410\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Az <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.salesforce.com\/news\/stories\/salesforce-announces-automotive-cloud-driver360\/?utm_source=chatgpt.com\"><strong data-start=\"3\" data-end=\"23\">Automotive Cloud<\/strong> szolg\u00e1ltat\u00e1s, a Customer\u202f360 megold\u00e1s<\/a><\/span> aut\u00f3ipari v\u00e1ltozata, seg\u00edt abban, hogy az aut\u00f3keresked\u0151k \u00e9s p\u00e9nz\u00fcgyi szolg\u00e1ltat\u00f3k \u2014 mint az <em data-start=\"154\" data-end=\"162\">Astara<\/em> vagy a <em data-start=\"170\" data-end=\"197\">Toyota Financial Services<\/em> \u2014 egyetlen platformon kezelj\u00e9k az \u00fcgyf\u00e9l- \u00e9s j\u00e1rm\u0171adatokat. Az egys\u00e9ges fel\u00fclet t\u00e1mogatja a v\u00e1s\u00e1rl\u00f3i \u00e9lm\u00e9ny n\u00f6vel\u00e9s\u00e9t \u00e9s az \u00fcgyf\u00e9l-\u00e9lettartam \u00e9rt\u00e9k\u00e9nek maximaliz\u00e1l\u00e1s\u00e1t.<\/span><br data-start=\"370\" data-end=\"373\" \/><span class=\"\" data-state=\"closed\"><span class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\"><br \/>\n<\/span><\/span><\/p>\n<h2 data-start=\"417\" data-end=\"480\">Telekommunik\u00e1ci\u00f3 &amp; M\u00e9dia<\/h2>\n<p data-start=\"417\" data-end=\"480\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"><span style=\"color: #000000;\">A <a style=\"color: #000000;\" href=\"https:\/\/www.salesforce.com\/ap\/blog\/business-transformation-communications-industry\/?utm_source=chatgpt.com\">kommunik\u00e1ci\u00f3s szektorban<\/a>, ahol c\u00e9gek \u00f6sszesz\u00f6v\u0151dnek \u00e9s integr\u00e1l\u00f3dnak, a Customer\u202f360 seg\u00edt az adatsilo-k lebont\u00e1s\u00e1ban. Egy p\u00e9ld\u00e1ban olyan szolg\u00e1ltat\u00f3k l\u00e1tnak el\u0151nyt a megold\u00e1sban, ahol a felv\u00e1s\u00e1rl\u00e1sok ut\u00e1<\/span>n a platform biztos\u00edtja, hogy minden \u00fcgyf\u00e9ladat egys\u00e9gesen kezelhet\u0151 legyen AI-alap\u00fa szolg\u00e1ltat\u00e1sokkal egy\u00fctt.<\/span><br data-start=\"518\" data-end=\"521\" \/><span class=\"\" data-state=\"closed\"><span class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\"><br \/>\n<\/span><\/span><\/p>\n<p data-start=\"166\" data-end=\"243\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">\u00a0<\/span><\/p>\n<h2 data-start=\"3993\" data-end=\"4030\">A Customer 360 legfontosabb elemei<\/h2>\n<h3 data-start=\"4032\" data-end=\"4059\">Customer 360 Identity<\/h3>\n<p data-start=\"4060\" data-end=\"4143\">Egys\u00e9ges bejelentkez\u00e9s \u00e9s k\u00e9tfaktoros hiteles\u00edt\u00e9s minden \u00fcgyf\u00e9l \u00e9s dolgoz\u00f3 sz\u00e1m\u00e1ra.<\/p>\n<h3 data-start=\"4145\" data-end=\"4163\">Data Manager<\/h3>\n<p data-start=\"4164\" data-end=\"4241\">Adatok integr\u00e1l\u00e1sa b\u00e1rmilyen rendszerb\u0151l, bele\u00e9rtve k\u00fcls\u0151s alkalmaz\u00e1sokat is.<\/p>\n<h3 data-start=\"4243\" data-end=\"4258\">Audiences<\/h3>\n<p data-start=\"4259\" data-end=\"4319\">Szofisztik\u00e1lt szegment\u00e1l\u00e1s, ak\u00e1r viselked\u00e9si mint\u00e1k alapj\u00e1n.<\/p>\n<h3 data-start=\"4321\" data-end=\"4341\">Privacy Center<\/h3>\n<p data-start=\"4342\" data-end=\"4426\">\u00c1tl\u00e1that\u00f3 adatkezel\u00e9s, amellyel az \u00fcgyfelek kontrollt kapnak a saj\u00e1t adataik felett.<\/p>\n<h2 data-start=\"4428\" data-end=\"4468\">Hogyan seg\u00edti a k\u00fcl\u00f6nb\u00f6z\u0151 csapatokat?<\/h2>\n<h3 data-start=\"4470\" data-end=\"4485\">\u00c9rt\u00e9kes\u00edt\u00e9s<\/h3>\n<ul>\n<li data-start=\"4488\" data-end=\"4516\">Val\u00f3s idej\u0171 lead inform\u00e1ci\u00f3k<\/li>\n<li data-start=\"4519\" data-end=\"4549\">Automatiz\u00e1lt follow-up emailek<\/li>\n<li data-start=\"4552\" data-end=\"4564\">Mobil el\u00e9r\u00e9s<\/li>\n<\/ul>\n<h3 data-start=\"4566\" data-end=\"4579\">Marketing<\/h3>\n<ul>\n<li data-start=\"4582\" data-end=\"4626\">Csatornaoptimaliz\u00e1l\u00e1s (e-mail, social, push)<\/li>\n<li data-start=\"4629\" data-end=\"4650\">AI-alap\u00fa szegment\u00e1l\u00e1s<\/li>\n<li data-start=\"4653\" data-end=\"4681\">ROI-vez\u00e9relt kamp\u00e1nytervez\u00e9s<\/li>\n<\/ul>\n<h3 data-start=\"4683\" data-end=\"4702\">\u00dcgyf\u00e9lszolg\u00e1lat<\/h3>\n<ul>\n<li data-start=\"4705\" data-end=\"4744\">El\u0151zm\u00e9nyek el\u00e9rhet\u0151s\u00e9ge egy kattint\u00e1sra<\/li>\n<li data-start=\"4747\" data-end=\"4778\">Gyorsabb, szem\u00e9lyesebb v\u00e1laszok<\/li>\n<li data-start=\"4747\" data-end=\"4778\">Integr\u00e1lt csatornakezel\u00e9s<\/li>\n<\/ul>\n<h2 data-start=\"196\" data-end=\"248\">J\u00f6v\u0151biztos megold\u00e1s \u2013 Merre tart a Customer 360?<\/h2>\n<p data-start=\"250\" data-end=\"513\">A CRM rendszerek fejl\u0151d\u00e9se nem \u00e1ll meg a val\u00f3s idej\u0171 adatkezel\u00e9sn\u00e9l. A Salesforce Customer 360 j\u00f6v\u0151je a predikt\u00edv analitik\u00e1r\u00f3l, a generat\u00edv AI-r\u00f3l \u00e9s az automatiz\u00e1lt d\u00f6nt\u00e9shozatalr\u00f3l sz\u00f3l. A c\u00e9l: nemcsak reag\u00e1lni az \u00fcgyfelek ig\u00e9nyeire, hanem el\u0151re jelezni azokat.<\/p>\n<p data-start=\"515\" data-end=\"542\"><strong data-start=\"515\" data-end=\"542\">A legfontosabb trendek:<\/strong><\/p>\n<ul>\n<li data-start=\"546\" data-end=\"767\"><strong data-start=\"546\" data-end=\"587\">GenAI integr\u00e1ci\u00f3 a teljes platformon:<\/strong> az Einstein Copilot funkci\u00f3 m\u00e1r nemcsak javaslatokat tesz, hanem komplett kamp\u00e1nyokat, \u00fcgyf\u00e9lszolg\u00e1lati v\u00e1laszokat vagy \u00e9rt\u00e9kes\u00edt\u00e9si strat\u00e9gi\u00e1kat gener\u00e1l, az \u00fcgyf\u00e9ladatok alapj\u00e1n.<\/li>\n<li data-start=\"770\" data-end=\"929\"><strong data-start=\"770\" data-end=\"794\">Hyperpersonaliz\u00e1ci\u00f3:<\/strong> nemcsak szegmensekre, hanem konkr\u00e9t \u00fcgyfelekre szabott interakci\u00f3k \u2013 p\u00e9ld\u00e1ul teljesen egyedi e-mailek, landing page-ek vagy aj\u00e1nlatok.<\/li>\n<li data-start=\"932\" data-end=\"1087\"><strong data-start=\"932\" data-end=\"962\">\u00d6noptimaliz\u00e1l\u00f3 folyamatok:<\/strong> a rendszer k\u00e9pes felismerni, ha egy kamp\u00e1ny nem m\u0171k\u00f6dik, \u00e9s automatikusan m\u00f3dos\u00edtani a csatorn\u00e1kat, id\u0151z\u00edt\u00e9st vagy \u00fczenetet.<\/li>\n<li data-start=\"1090\" data-end=\"1311\"><strong data-start=\"1090\" data-end=\"1119\">Etikus AI \u00e9s adatkezel\u00e9s:<\/strong> az adatv\u00e9delmi elv\u00e1r\u00e1sok glob\u00e1lisan egyre szigor\u00fabbak. A Salesforce Privacy Center \u00e9s be\u00e9p\u00edtett etikus AI funkci\u00f3i biztos\u00edtj\u00e1k, hogy a c\u00e9gek ne csak hat\u00e9konyan, hanem felel\u0151sen is m\u0171k\u00f6djenek.<\/li>\n<\/ul>\n<p data-start=\"1313\" data-end=\"1478\">A Customer 360 teh\u00e1t nemcsak a jelen \u00fczleti kih\u00edv\u00e1saira ad v\u00e1laszt, hanem hossz\u00fa t\u00e1von is biztos\u00edtja, hogy a v\u00e1llalat versenyk\u00e9pes maradjon a gyorsan v\u00e1ltoz\u00f3 piacon.<\/p>\n<h3 data-start=\"1485\" data-end=\"1539\">Hogyan \u00e9rdemes bevezetni a Customer 360 rendszert?<\/h3>\n<p data-start=\"1541\" data-end=\"1762\">Egy ilyen komplex megold\u00e1s bevezet\u00e9se strat\u00e9giai l\u00e9p\u00e9s, amely gondos tervez\u00e9st ig\u00e9nyel. A sikeres implement\u00e1ci\u00f3 kulcsa az \u00fczleti c\u00e9lokhoz illesztett fokozatos bevezet\u00e9s, valamint a megfelel\u0151 partnerrel val\u00f3 egy\u00fcttm\u0171k\u00f6d\u00e9s.<\/p>\n<article class=\"text-token-text-primary w-full focus:outline-none scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" tabindex=\"-1\" data-testid=\"conversation-turn-6\" data-scroll-anchor=\"false\" data-turn=\"assistant\">\n<div class=\"text-base my-auto mx-auto [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\">\n<div class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\">\n<div class=\"flex max-w-full flex-col grow\">\n<div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"b6ffae95-f794-4dea-9e74-de1336516a89\" data-message-model-slug=\"gpt-4o\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\">\n<div class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\">\n<h2 data-start=\"0\" data-end=\"37\">R\u00f3lunk \u2013 Attention CRM Consulting<\/h2>\n<p data-start=\"39\" data-end=\"359\">Az Attention CRM Consulting c\u00e9lja, hogy \u00fcgyfelei ne csak modern technol\u00f3gi\u00e1t vezessenek be \u2013 hanem val\u00f3di \u00fczleti n\u00f6veked\u00e9st \u00e9rjenek el. Ny\u00edltan, egyszer\u0171en \u00e9s gyakorlatiasan m\u0171k\u00f6d\u00fcnk egy\u00fctt partnereinkkel, hogy \u00faj \u00fcgyfeleket szerezhessenek \u00e9s hat\u00e9konyabban dolgozhassanak megl\u00e9v\u0151kkel \u2013 ak\u00e1r B2B, ak\u00e1r B2C k\u00f6rnyezetben.<\/p>\n<p data-start=\"361\" data-end=\"629\">A vil\u00e1g \u00e9lvonalbeli technol\u00f3gi\u00e1ival\u00a0 t\u00e1mogatjuk az \u00e9rt\u00e9kes\u00edt\u00e9si, marketing- \u00e9s \u00fcgyf\u00e9lszolg\u00e1lati folyamatokat: \u00fczleti tan\u00e1csad\u00e1st, rendszerbevezet\u00e9st, post-go-live t\u00e1mogat\u00e1st \u00e9s marketingautomatiz\u00e1ci\u00f3s kiszervez\u00e9st k\u00edn\u00e1lunk.<\/p>\n<p data-start=\"631\" data-end=\"871\" data-is-last-node=\"\" data-is-only-node=\"\">T\u00f6bb mint 200 \u00fcgyf\u00e9llel \u00e9s 350+ sikeres projekttel a h\u00e1tunk m\u00f6g\u00f6tt, az Attention az egyetlen magyar <strong data-start=\"731\" data-end=\"763\">Salesforce Summit (Platinum)<\/strong> szint\u0171 tan\u00e1csad\u00f3 \u00e9s Appexchange Partner \u2013 amire vil\u00e1gszerte mind\u00f6ssze a Salesforce-partnerek 7%-a jogosult.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<h2 data-start=\"5132\" data-end=\"5144\">\u00d6sszegz\u00e9s<\/h2>\n<p data-start=\"5146\" data-end=\"5399\">A Salesforce\u00a0 nem csup\u00e1n egy CRM rendszer \u2013 hanem <strong data-start=\"5208\" data-end=\"5252\">egy teljesen \u00faj \u00fcgyf\u00e9lk\u00f6zpont\u00fa szeml\u00e9let<\/strong>, amely \u00f6sszek\u00f6ti a v\u00e1llalati csapatokat, automatiz\u00e1lja a folyamatokat \u00e9s lehet\u0151v\u00e9 teszi, hogy az \u00fcgyf\u00e9l\u00e9lm\u00e9ny val\u00f3s id\u0151ben optimaliz\u00e1lhat\u00f3 legyen.<\/p>\n<p data-start=\"5401\" data-end=\"5618\">Aki nem reag\u00e1l el\u00e9g gyorsan \u00e9s pontosan az \u00fcgyf\u00e9l elv\u00e1r\u00e1saira, az lemarad. Ha viszont te szeretn\u00e9l az \u00e9lvonalban maradni, a Customer 360 az a megold\u00e1s, amely hossz\u00fa t\u00e1von <strong data-start=\"5572\" data-end=\"5590\">versenyel\u0151nny\u00e9<\/strong> alak\u00edtja az \u00fcgyf\u00e9ladatokat.<\/p>\n<h2 data-start=\"5733\" data-end=\"5768\">GYIK \u2013 Gyakran Ism\u00e9telt K\u00e9rd\u00e9sek<\/h2>\n<p><strong data-start=\"5770\" data-end=\"5827\">1. Mi\u00e9rt jobb mint egy hagyom\u00e1nyos CRM-n\u00e9l?<\/strong><br data-start=\"5827\" data-end=\"5830\" \/>Mert val\u00f3s idej\u0171, integr\u00e1lt k\u00e9pet ad minden \u00fcgyf\u00e9lr\u0151l, \u00edgy gyorsabban \u00e9s pontosabban lehet reag\u00e1lni.<\/p>\n<p><strong data-start=\"5934\" data-end=\"5970\">2. Mekkora c\u00e9gm\u00e9rethez aj\u00e1nlott?<\/strong><br data-start=\"5970\" data-end=\"5973\" \/>Teljesen sk\u00e1l\u00e1zhat\u00f3, kisv\u00e1llalatok \u00e9s nagyv\u00e1llalatok is sikerrel haszn\u00e1lj\u00e1k.<\/p>\n<p><strong data-start=\"6053\" data-end=\"6101\">3. Milyen ipar\u00e1gak haszn\u00e1lj\u00e1k leggyakrabban?<\/strong><br data-start=\"6101\" data-end=\"6104\" \/>Vend\u00e9gl\u00e1t\u00e1s, eg\u00e9szs\u00e9g\u00fcgy, m\u00e9dia, p\u00e9nz\u00fcgy \u2013 de b\u00e1rmilyen ipar\u00e1gban alkalmazhat\u00f3.<\/p>\n<p><strong data-start=\"6187\" data-end=\"6223\">4. \u00d6sszek\u00f6thet\u0151 ERP rendszerrel?<\/strong><br data-start=\"6223\" data-end=\"6226\" \/>Igen, a MuleSoft seg\u00edts\u00e9g\u00e9vel ak\u00e1r SAP-val vagy m\u00e1s ERP-vel is integr\u00e1lhat\u00f3.<\/p>\n<p><strong data-start=\"6306\" data-end=\"6360\">5. Sz\u00fcks\u00e9ges technikai h\u00e1tt\u00e9rtud\u00e1s a bevezet\u00e9shez?<\/strong><br data-start=\"6360\" data-end=\"6363\" \/>A rendszerhez j\u00e1r technikai t\u00e1mogat\u00e1s, \u00e9s az Attention seg\u00edt a teljes implement\u00e1ci\u00f3ban.<\/p>\n<p>&nbsp;<\/p>\n<p data-start=\"6459\" data-end=\"6613\" data-is-last-node=\"\" data-is-only-node=\"\">Tov\u00e1bbi inform\u00e1ci\u00f3k:<\/p>\n<ul>\n<li data-start=\"6459\" data-end=\"6613\"><a href=\"https:\/\/www.salesforce.com\/eu\/pricing\/\">Salesforce Pricing \u2013 hivatalos oldal<\/a><\/li>\n<li data-start=\"6459\" data-end=\"6613\"><a href=\"https:\/\/www.salesforce.com\/blog\/what-exactly-is-salesforce-customer-360\/\">Customer 360 hivatalos oldala<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Teljesk\u00f6r\u0171 felhaszn\u00e1l\u00f3i \u00e9lm\u00e9ny a Customer 360 seg\u00edts\u00e9g\u00e9vel A digit\u00e1lis transzform\u00e1ci\u00f3 kor\u00e1ban az \u00fcgyf\u00e9l\u00e9lm\u00e9ny sz\u00e1m\u00edt a legnagyobb versenyel\u0151nynek. De mit jelent ez a gyakorlatban? Hogyan lehet minden \u00fcgyf\u00e9lkapcsolatot val\u00f3s id\u0151ben l\u00e1tni, \u00e9rteni \u00e9s szem\u00e9lyre szabni? A v\u00e1lasz: Salesforce Customer 360 \u2013 a vil\u00e1g els\u0151 val\u00f3s idej\u0171 CRM rendszere, amely teljes k\u00f6r\u0171 \u00fcgyf\u00e9lk\u00e9pet ad, \u00e9s \u00f6sszekapcsolja a [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[89,90,91,18],"tags":[],"class_list":["post-3812","post","type-post","status-publish","format-standard","hentry","category-tema","category-sales-hu","category-service-hu","category-marketing-hu"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Customer 360 | Attention CRM Consulting<\/title>\n<meta name=\"description\" content=\"Miben seg\u00edti a v\u00e1llalkoz\u00e1sodat a Salesforce Customer360? 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