Digital Marketing

At Attention CRM Consulting, we combine technical expertise with the flexibility of marketing agencies to offer comprehensive digital marketing solutions.

We specialize in the following areas:

Marketing Automation Consulting

We help automate marketing processes with the right IT infrastructure. Our solutions include technologies that generate marketing messages based on specific actions. Additionally, we develop cross-channel marketing plans that guide customers through the entire sales process.

Marketing Analytics

We provide services for measuring, managing, and analyzing customer data to support business decisions. Our work includes performing business calculations, tracking key performance indicators (KPIs), and monitoring campaign budgets.

Digital Marketing Software Implementation

We assist with the implementation of marketing automation systems, such as Salesforce Marketing Cloud, Oracle Eloqua, Microsoft Dynamics, and Adobe Marketing Cloud, to streamline and enhance digital marketing efforts.

Campaign Management Outsourcing

We offer strategic and tactical planning for targeted campaigns. Our services cover everything from planning and managing campaigns to customer engagement, activation, further sales, and retention. We define target audiences, create offers, optimize the channel mix, manage marketing materials, and evaluate campaign effectiveness.

Campaign Development

We track key performance indicators (KPIs) and identify campaign opportunities. This includes introducing new channels, fine-tuning the channel mix, and conducting automated A/B testing to improve performance.

Customer Analysis

We provide detailed reports on campaign performance, such as email opens, clicks, unsubscribes, and other key metrics. Our customized reports offer advanced analytics, such as audience engagement over time and the most successful sending days.

Campaign Automation with Triggers

We help automate campaigns with triggers such as welcome emails, event-based campaign timing, birthday emails, post-purchase messages, and customer satisfaction surveys. We design multi-step, multi-channel campaigns and customer journey paths to optimize marketing automation.

Digital Marketing Strategy Consulting

We assist with designing, developing, and implementing online marketing strategies, including channels such as Google Search, email, push notifications, social media, and websites. Our goal is to ensure that your digital marketing efforts are targeted, effective, and aligned with your business objectives.